I found this posting the other day on a job board. Someone needs some social media marketing press so they want to hire someone to “write authentic comments” on blogs. I’ve highlighted the parts that make this so ironic.
Right. Not the way you want be online and authentic. You really don’t have to pay someone to write inauthentic comments and tell them to make sure it’s all positive if you have a good video.
Comments on a blog should contribute to the conversation, not be abused.
June 16th, 2008 at 9:01 pm
Rob,
Have you heard that the McCain campaign has started offering incentives to supporters to post positive blog comments about him?
http://blogs.cioinsight.com/knowitall/content001/astroturf.html
Ed Cone calls it “astroturf”: “I’m not sure they’re really getting this whole grass roots thing.”