Online and Seasoned

by rob on September 25, 2008 · Comments

What’s that you say?  The web-o-shpere is only for young bucks?

Well boot my apple and fire my fox!

One of the Starbucks locations I frequent often has a seasoned couple in there – I’d say between them they have a good 150 years of life experience.   She is in a comfy chair with her Dell laptop, he’s in the comfy chair beside her with his Mac.  His iPod is plugged in and charging while she has her headphones on.

What they are doing isn’t any of my business. Maybe they are hanging out at Growing Bolder or maybe Eons. They may not even be online but there’s a good chance they are according to this New Study Released By The Center For The Digital Future and AARP Shows Internet Users 50+ Are Rapidly Closing the Digital Divide with Booming Online Activity

The perception is that Americans over 50 only dabble on the Internet, but we are finding that they are increasingly spending time online becoming involved in robust Internet activities, such as online communities,” said Jeffrey I. Cole, director of the Center for the Digital Future at the USC Annenberg School for Communication. “In specific areas, there is often little difference in use of online technology between older users and some of the youngest users.”

Anyone and everyone is online.  In fact, about three of every four Americans are online!  And we aren’t just checking email and the news, we’re buying stuff, playing games, and being active in social activities online.

So this begs the question: you think there’s a chance that someone you want to connect with is online?  I think so. So how are you going to show up online to meet them?

Photo credit: Ecoagriculture Partners

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  • Rob, Thanks for helping to break the myth that the Web is the domain of the young and mentioning sites which serve the active Boomers and Matures such as Growing Bolder. There is also a group of users within these segments who are seeking needed services as caregivers and seniors. Nationally we have www.eldercare.gov. In Florida we have www.agingresourcecentersofflorida.org/
    and in Central Florida we have www.sraflorida.org as examples.

    Steve Paquet
    Director, Online Education and Outreach at SRA
    www.sraflorida.org
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