Web Strategy

rob July 10, 2009 strategy View Comments

Welcome to Orangejack, home to Web Strategist Rob Williams and Graphic Communicator Patricia Williams.


Web Strategy is the beginning of every effective online presence. Most brands choose to have one or more Internet properties but they often lack the key to their effectiveness. Knowing where each and every Web page — be it a Corporate homepage, blog entry, or social media profile — fits into the overall communications plan is crucial for online effectiveness.

This website is continually updated with useful tips, insights, and thoughts on the components of an effective website. We invite you to subscribe to the Orangejack Updates to make sure you don’t miss a thing.

We are ready to help you use the web well by knowing how to manage your Web properties. We invite you to connect with us in one or more of our connection points.

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  • Elaine Hemingway

    I am a new blogger in South Africa and trying to reach the unreached. As an absolute novice, I am not even undersatanding some of the jargon used, and though our church is starting a web site, so far it is not intending a linked blog, so I am independent!I am mission minded, and my address is http://elainehemingway.blogspo… Do you have advice?

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